Marketing training tailor-made for you
While 'open' courses provide great learning and insight, they won't always be the most effective way to help you meet the specific challenges you face in your business.
Which is why we offer bespoke training and workshop development, based on our wide portfolio of marketing services. Whatever your marketing needs, we can build a learning experience to equip you and your people with new skills and capabilities - ready to tackle your most pressing marketing issues and opportunities.
Here are some examples:
Stakeholder engagement for company strategy
See how different stakeholder groups can give you a different angle from which to view things; and which research methodologies will elicit the valuable stuff.
Competitive advantage
Where does it come from and how do you get it? Learn how customers select suppliers, then practice with tools to take competitive advantage.
Perfect propositions
How to define your product or service in a way that customers understand.
Brand management and positioning
Managing and nurturing your brand is a critical responsibility. Take your customers on a journey to maximise your value to them, profitably.
The Product Portfolio
By viewing your range of products and services as an investment portfolio you can reveal stronger strategies for your business.
Customer touchpoints
200 ways to use or abuse company reputation; take a structured look at the 'moments of truth' which deliver first class customer experience.
