the challenge
The commercial Unmanned Air System (UAS) market is growing at pace while regulatory and technological approaches are developed. Thales UK wished to understand the opportunities available and to get a measured and informed insight of the optimal focus for its activities.
the solution
Focussing on end-user needs and requirements, Achieving the Difference analysed the market from multiple directions. Knowledge was drawn via primary research from industry / sectoral experts and from our own expertise. Achieving the Difference then developed models and provided insight into the UAS value chain, associated business models and potential implementation timelines.
the difference
Thales UK gained an additional perspective on the business opportunities available to help further inform its strategic business planning process.
“Achieving the Difference has added colour and additional external perspectives on the rapidly evolving market and value chain. The study has helped to inform our strategic planning as we continue to develop and launch new capabilities and services”.
Raymond Li, Head of Air Strategy and Marketing, Thales UK.
